In most cases, English titles for songs, fictional characters, etc, are just because the words sound cool, not because they have any deep significance.
I mean, if people like Mukai Shutoku and Goichi Suda are anything to go by. Off the top of my head, they freely admit they use English words because of how they sound.
VERY apprehensive about this album. "Lucky Star" made me nearly sick at first, but now I understand how the song goes, and am used to it. They wanted a new "Baby BIAS" i get it.
It's weird, so much material over the past few years has been sort of starting from scratch to reassemble a new POLY set list to replace all the old hits. It's almost like a director going back 20 years later to remake his own film. I don't really like the new "hand drawn" style in all their packaging and promo shoots. I think it lacks personality, and doesn't gel with their robotic and hi-fi sound. All it does is look cute.
All this is interesting to observe from afar, but that is sort of the problem. What is bothering me the most is that it feels like the record label has taken this band over a bit. Region locked youtube channels. Increasingly more modern Japanese pop sound. Very little old-school new wave influence. They haven't been overseas in almost three years.
I mean, back in 2006, this band had debuted a brand new sound, a UK produced album with tons of new wave influence, a constant connection with a worldwide audience (exporting releases, world tours). Now it just feels like Sony grabbed them by the wrist and said "you're playing for Japan now"
or this could all be in my head. I loved Oh! No! despite it not being what I wanted from them. Maybe this will surprise me too.